Staff | Report

The Academic Reform Group, an independent student group at the University of Guelph-Humber, rebranded on Tuesday for a second time since appearing in January, this time switching around colours but largely keeping the star shape.

The ARG dropped the blue star, which had originally replaced a red rectangle on Mar. 23, with a black star and a different font for its logo text, along with producing a new motto: “Improving Student Life”.

Screen Shot 2018-06-26 at 3.16.17 PM.png
The ARG logos since January.

Also tied to the rebrand was a longer description of the group’s objectives in the cover photo of its Facebook page, which read: “Inclusive activism for the improvement of student quality of life”.

More details to follow. With files from the Academic Reform Group. 

Written by Eli Ridder

Eli Ridder is a journalism student at the University of Guelph-Humber and a senior correspondent for multiple independent publications including, but not limited to, The Anon Journal, Berning Media Network and the Ribbon. Find out more at

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