Tomas Karageorgos | Report

The Toronto Raptors training facility underwent a minor change overnight on Thursday.

The building has a new name thanks to the team’s global ambassador, Drake. The BioSteel Centre is now known as the OVO Athletic Centre. Drake was named the global ambassador in 2013 with efforts to expand the Toronto Raptors organization, and entice NBA players to come play for the team.

Drake’s OVO brand has heavily influenced events revolving around basketball, including jerseys that the team has had. The Raptors practice jerseys will include the OVO owl logo.

Drake will have a key to the facility. It is safe to say the partnership with his hometown team is just getting started.


Featured image from Toronto Raptors.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.